Sentiment

Guest sentiment analysis

Detailed view of the language, themes, and service aspects influencing rating performance.

Positive
62%
Improving:+3vs prior
Neutral
23%
Declining:-1vs prior
Negative
15%
Improving:-2vs prior
Top complaint
Wait time
AI summary, current period

Positive mentions are concentrated around the warm towel ritual, senior therapists, and overall ambiance. Negative mentions are driven by wait times and post-treatment up-sell pressure, with the highest concentration at Meadow on Tuesday evenings.

Sentiment distribution

Current reporting period

Sentiment over time

Aspect breakdown

Positive and negative mentions per service aspect

  • Treatment quality+412 · −38
  • Staff friendliness+387 · −22
  • Cleanliness+356 · −41
  • Ambiance+298 · −19
  • Wait time+142 · −188
  • Value for money+167 · −134
  • Booking experience+221 · −89

Recurring themes

Phrases extracted from reviews in this period

warm towels84long wait67amelia chen52music too loud41lavender oil38parking36deep tissue33rushed29rebooking27